Adding to the Tone of a Shot
Posted by aleeCO on March 22, 2012 in References |
Drew gave an awesome suggestion last night:
Add a twist to your shot by tacking on an adjective to an emotion or tone.
For example: rather than creating an idea with a tone of joy, put an adjective on that tone such as confused joy or uncontrollable joy. By putting on those adjectives, you just made your shot more engaging to the audience — it has a distinct direction. This is harder to sell, but when it does, it is much more powerful than the original adjective alone.
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